Our Mission & Values

"At Love to Dream™, we believe today’s little dreamers are the shapers of tomorrow. We want to celebrate the power of sleep with every product and brighten our world, one little dreamer at a time."

Dare to Dream

Love to Dream™ is renowned for safer sleep, with a range of innovative and easy-to-use solutions available for newborn to four years. Our award-winning Swaddle Up™ was the first arms up design on the market and is now globally recognised for its unique patented wings and hip-healthy design. Now, Love To Dream™ has expanded to include rompers, bodysuits, pyjamas, and self-soothing toys. ​​

Lead with Love

Designed to be used across multiple children, our sleep solutions are made with comfort, quality, and longevity in mind. Every stage of our design and manufacturing process is monitored and each product is quality and performance tested. As part of our journey towards a more sustainable future, we also aim to prioritise the development of innovative and sustainable design and production solutions. ​

Inspired by Families

We’re proud of the community we have created and continue to be inspired by the families and caregivers who love our products. Committed to creating safe sleep solutions that will be loved for years to come, our customer care team are always here to listen to feedback to ensure we offer the best support at every step of your family's journey.​ ​

Made with Love

​At Love To Dream™, family is at the heart of everything we do. To honour this, we’re committed to partnering with charity organisations and initatives that support families impacted by early infant death, bereavement, miscarriage, and still birth. We also work closely with First Candle to deliver safe sleep education to families around the world. ​​